MONTAGUT Montagut men's autumn and winter 2016 new urban upstart

Sometimes the adversity you face is your motivation. - Craig Yu

Entrepreneurial power derives from itself

Craig's day was full. The morning is often an investor. In the eyes of entrepreneurs, every meeting with investors means new opportunities. Seizing opportunities means achieving a better future for the company. He is seriously responsible for each meeting. Craig pays attention to sincere communication. The conversation with investors is not only about his ideals and ambitions. What is more important is to come up with an exact execution plan and use strength and sincerity in exchange for trust and support.

Dark green sweater from MONTAGUT 2016 autumn and winter

Pure color knit from MONTAGUT 2016 autumn and winter

In the afternoon, Craig returned to the team to participate in daily events and communicate with partners to build a dream business. Every day the size of the business continued one after another, Craig laughed and said "entrepreneurial life is a challenging and dramatic day."

As a company leader, Craig knows that he must stay motivated and inspired. Many young entrepreneurs find it difficult to continue their dreams after their enthusiasm subsides. The reason is that they cannot continuously provide motivation.

Craig enjoys his current entrepreneurial life. He is willing to challenge, think constantly, and stay active. He is not lacking inspiration. The process of entrepreneurship is also a process of continuous trial and error. Craig, who knows it well, sees every day as a whole new adventure and exploration journey. This is exactly the spirit of upstart that MONTAGUT respects.

Enriching life and peace of mind

He successively worked for Telstra, Australia's largest telecommunications company, and Cogent, one of New Zealand's communications giants. Craig Yu resolutely gave up his enviable position and title and devoted himself to establishing his own data application company in 2014. Unlike the current wave of national entrepreneurship, this decision seemed quite "forward" and "fighting." Craig is confident in himself because he knows that the criterion for judging whether he is mature or not is not here. The fullness of life and the quiet heart not only gave him broad vision and decisive judgment, but also cultivated his independent and low-key moderate mentality. These are the necessary qualities for successful entrepreneurs.

Long-sleeved striped T-shirt from MONTAGUT 2016 autumn and winter

After finishing the busy work, Craig cherished the rare leisure time. He loves sports. He walks more than 10 kilometers every weekend, and he is fully relaxed in the scenery along the road. Reading and reflection are his habits. In addition to keeping an eye on the news to capture industry trends and situations, classic books of historical and humanities can always bring new enlightenment and reflection.

"Simple and simple" concept of life

At the beginning of the venture, Craig chose the joint office space as a base. Joint office is a new concept emerging abroad, allowing people from different companies to share the environment in a specially designed office space and complete their own projects independently of each other. For Craig and his team, the joint office is not only a sensible choice for cost savings, but also a series of supporting services that simplify the day-to-day administrative needs and enable the team to focus on their work. The entrepreneurs are not just sharing the office environment. It is inspiring to exchange ideas about collisions with each other. This coincides with Craig's personally pursued "simple and simple" life philosophy.

Fine check shirt from MONTAGUT 2016 autumn and winter

This idea is also directly reflected in his choice of clothing. Bright and unassuming blue and white are Craig's favorite colors, neat, and mature.

Years of overseas work had made him accustomed to the rigorous formal dress every day; when meeting with customers, Craig insisted on authentic French shirts, the biggest feature of which is the French sleeves, also known as the keff sleeves. In combination with the beautifully tailored cufflinks, the details reveal a low-key vintage style. The days of hard work with the post-90s team made him enjoy the business casual style. However, this does not mean that he does not pay attention to the quality requirements: the natural texture of good fabrics and tailored design, so that the daily clothing in the casual and formal balance. MONTAGUT advocates independent and innovative entrepreneurs in the new era and builds urban upstarts with superior quality.

Contrast casual shirt from MONTAGUT 2016 autumn and winter